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2022 App vs. Website Trend Report


Neil Patel

Digital marketing guru

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Digital marketing guru

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Digital marketing guru

Download the Amplitude Labs report to see exclusive data about industry-specific user growth trends.

With app and website usage continuing to grow quickly, it can be hard to know where to prioritize customer touchpoints. For growth-minded organizations trying to gain a clear understanding of how best to support their customer journeys, this 2022 report from Amplitude Labs is an eye-opening resource. We reviewed the behavior of millions of users accessing apps and websites over 2020 and 2021, and we're making these insights available to you.

Download the 2022 App vs. Website Trend Report to discover:

  • The industry where app usage has grown 162% since January 2020
  • The surprising percentage of financial services customers now accessing banking products through mobile devices
  • Whether consumers of media and entertainment are more likely to use apps or websites
  • The two-month span in which users accessing business software through websites grew by more than 100%

Who should attend?

Data leaders and architects looking to understand where product analytics (and Amplitude) fit into their data management strategy. And product and growth leaders looking to better understand the role of data and how to avoid roadblocks.

Why is data integration & management important?

In a study by Harvard Business Review, companies with advanced data strategies are 2x as likely to report more then 30% revenue growth.