Director of Growth Marketing @ McGaw.io
Analytics Manager @ McGaw.io
Product Evangelist @ Amplitude
Vice President of Solutions @ McGaw.io
Customers and partners have important questions about UA sunsetting and GA4 forced migration. To help our customers and the broader digital analytics community, we’ve teamed up with McGaw.io to discuss how to navigate this significant change.
Topics will include:
McGaw.io is a Marketing Technology and Marketing Analytics consultancy that supports businesses with analytics, marketing automation, customer data platforms, data piping, websites, A/B testing, and marketing operations. Deriving insights from these technical efforts, McGaw will also inform and execute growth strategies that routinely move the needle for clients.
Data leaders and architects looking to understand where product analytics (and Amplitude) fit into their data management strategy. And product and growth leaders looking to better understand the role of data and how to avoid roadblocks.
In a study by Harvard Business Review, companies with advanced data strategies are 2x as likely to report more then 30% revenue growth.