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Webinar On-Demand

Coffee Chat | Product-Led Growth: What does it actually grow and how do you know it's working?


Host: Rachel Herrera

Professional Services at Amplitude

This Month's Guest: Elena Verna

Growth Executive at Amplitude

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When your teams are building products for competitive markets and demanding customers, the right insights can make all the difference. Join this month’s Coffee Chat webinar to learn how you help your whole organization make better decisions, take faster action—and deliver the kind of experiences that drive revenue, loyalty, and lifetime value.

We’ve invited Elena Verna, Amplitude's VP of Growth, to join host Rachel Herrera for this month's session, where we'll be discussing all things Product-Led Growth!

Product-Led Growth is a hot topic, especially given the challenges businesses face in this macro climate. It's essential to understand how this skill provides outcomes through growth, but what exactly does it grow? The answer is many things, and to dive into this topic, we've asked Elena Verna, Amplitude's VP of Growth, to share her expertise on all things PLG! We'll discuss how you know it's working and methods to begin implementing Product-Led Growth tactics at your business.

Who should attend?

Data leaders and architects looking to understand where product analytics (and Amplitude) fit into their data management strategy. And product and growth leaders looking to better understand the role of data and how to avoid roadblocks.

Why is data integration & management important?

In a study by Harvard Business Review, companies with advanced data strategies are 2x as likely to report more then 30% revenue growth.