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Webinar On-Demand

North Star Framework & OKRs


John Culter

Product Evangelist at Amplitude

John Cutler

Product Evangelist at Amplitude

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In this three-part product-led growth webinar series, experts from Amplitude will discuss the metrics, frameworks and tools that are helping today's most successful brands move beyond thinking of digital as a collection of channels or acquisition funnels, and instead as the complete customer journey.

In this first session, attendees will learn:

  • How OKRs and the North Star Framework are different
  • How OKRs and the North Star Framework complement each other
  • How to align product initiatives with OKRs and North Star inputs

Make sure to check out the other sessions in the series:

Who should attend?

Data leaders and architects looking to understand where product analytics (and Amplitude) fit into their data management strategy. And product and growth leaders looking to better understand the role of data and how to avoid roadblocks.

Why is data integration & management important?

In a study by Harvard Business Review, companies with advanced data strategies are 2x as likely to report more then 30% revenue growth.