Build for Product-Led growth

Register to watch the growth session covering Product-Led Growth.

Webinar On-Demand

Growth Webinar Series: Build for Product-Led Growth


Andrea Wang

Senior Product Manager, Growth, Amplitude

Kelvin Yu

Solutions Consultant, Amplitude



Before digital products became the business, customer acquisition was the end game. But that's no longer enough. Today's winners are optimizing for engagement, activation, loyalty, and the end-to-end digital journey.

In this three-part webinar series, Amplitude's product experts will discuss the metrics, frameworks and tools that are helping today's most successful brands move beyond thinking of digital as a collection of channels or acquisition funnels, and instead as the complete customer journey.

April 14: Define Your North Star
April 21: Optimize for Retention
April 28: Build for Product-Led Growth

In this third session, attendees will learn:

  • What product-led growth means and why it matters

  • Why new user activation and engagement are key to your product strategy

  • How to focus your product team to find new ways to deliver value to your users

We hope you'll enjoy the recording!

Who should attend?

Data leaders and architects looking to understand where product analytics (and Amplitude) fit into their data management strategy. And product and growth leaders looking to better understand the role of data and how to avoid roadblocks.

Why is data integration & management important?

In a study by Harvard Business Review, companies with advanced data strategies are 2x as likely to report more then 30% revenue growth.