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Webinar On-Demand

Media & Entertainment Series: How Rakuten Viki and gumi Asia use Digital Product Analytics to craft the best customer experiences


Rachel Bethany

Head of Customer Success APAC, Amplitude

Cathy Chang

VP of Product, Rakuten Viki

Delphi Tan

Director of Game Operations, gumi Asia

In today’s world, the products that win are the ones that create the best experiences for customers. Join our webinar series for Media & Entertainment brands, to learn how to build great product experiences.

In this second session of the series, Julio Bermúdez will ask Cathy Chang from Rakuten and Delphi Tan from gumi Asia everything about their Digital Product Analytics journey. Expect to hear real life examples about how being data-informed has improved their product build, and how it has helped them to grow and retain customers.

Key topics:

  • Real life examples about how being data-informed has improved their product build
  • How actionable insights help them guide business decisions
  • How data helps them improve the customer experience

We hope you will enjoy the recording of this webinar.

Who should attend?

Data leaders and architects looking to understand where product analytics (and Amplitude) fit into their data management strategy. And product and growth leaders looking to better understand the role of data and how to avoid roadblocks.

Why is data integration & management important?

In a study by Harvard Business Review, companies with advanced data strategies are 2x as likely to report more then 30% revenue growth.